International College 주메뉴
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International College 주메뉴
Before 2024 (Business Administration)
REQUIRED COURSEWORK (130 CREDITS)
To earn a bachelor's degree in Business Administration, students are required to complete a total of 130 credits: 44 credits of core requirements (general education), 64 credits of major requirements, and 22 credits of electives.
| Core Requirements(General Education) | Major Requirements | Electives | Total | |||
|---|---|---|---|---|---|---|
| Foundation Studies | Major Foundation Studies |
Liberal Education |
Major | Non-Major | ||
| 18 credits | 12 credits | 10 credits | 54 credits | 10 credits | 26 credits | 130 credits |
4-YEAR STUDY PLAN 
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| Years | Semesters | Course Types | Courses | Lecture | Practice | Credits |
|---|---|---|---|---|---|---|
| 1 | 1 | Foundation Studies | Chapel 1 (or) Public Service 1 |
1 | 0 | P (or) 1 |
| English 1 |
2 | 0 | 2 | |||
| Creative Thinking & Composition |
2 | 0 | 2 | |||
| D-MAP Motivation 1 |
1 | 0 | 1 | |||
| Major Foundation Studies | Business Administration Theory |
3 | 0 | 3 | ||
| Accounting Principle |
3 | 0 | 3 | |||
| Culture Contents Introduction |
2 | 0 | 2 | |||
| 2 | Foundation Studies | Chapel 2 (or) Public Service 2 |
1 | 0 | P (or) 1 | |
| English 2 |
2 | 0 | 2 | |||
| Critical Thinking & Communication |
2 | 0 | 2 | |||
| D-MAP Motivation 2 |
1 | 0 | 1 | |||
| Design and Creative Thinking |
2 | 0 | 2 | |||
| Major Foundation Studies | Business Statistics |
3 | 0 | 3 | ||
| Economics |
3 | 0 | 3 | |||
| 2 | 3 | Foundation Studies | Chapel 3 (or) Public Service 3 |
1 | 0 | P (or) 1 |
| English 3 (or) Korean 1(or) Chinese 1 |
2 | 0 | 2 | |||
| Talent & Career Development1 |
1 | 0 | 1 | |||
| Major Required Courses | Contents Marketing |
3 | 0 | 3 | ||
| Human Resource Management |
3 | 0 | 3 | |||
| Financial Management |
3 | 0 | 3 | |||
| 4 | Foundation Studies | Chapel 4 (or) Public Service 4 |
1 | 0 | P (or) 1 | |
| English 4 (or) Korean 2(or) Chinese 2 |
2 | 0 | 2 | |||
| Talent & Career Development2 |
1 | 0 | 1 | |||
| Major Required Courses | Management Information Systems |
3 | 0 | 3 | ||
| Production Management |
3 | 0 | 3 | |||
| Asia Accounting & Taxes |
3 | 0 | 3 | |||
| 3 | 5 | Foundation Studies | Chapel 5 (or) Public Service 5 |
1 | 0 | P (or) 1 |
| Field Studies |
0 | 0 | P | |||
| Major Elective Courses | Marketing Communication |
3 | 0 | 3 | ||
| Database System |
3 | 0 | 3 | |||
| Investment Analysis |
3 | 0 | 3 | |||
| 6 | Foundation Studies | Chapel 6 (or) Public Service 6 |
1 | 0 | P (or) 1 | |
| Field Studies |
0 | 0 | P | |||
| Major Elective Courses | Management Strategy |
3 | 0 | 3 | ||
| Marketing Research |
3 | 0 | 3 | |||
| Consumer Behavior |
3 | 0 | 3 | |||
| 4 | 7 | Major Foundation Studies | Field Studies |
0 | 0 | P |
|
Major Elective
Courses
|
New Product Development |
3 | 0 | 3 | ||
| Business Ethics |
3 | 0 | 3 | |||
| 8 | Major Foundation Studies | Field Studies |
0 | 0 | P | |
| Major Elective Courses | Financial Statement Analysis |
3 | 0 | 3 | ||
| Brand Management |
3 | 0 | 3 | |||
| Service Marketing |
3 | 0 | 3 |
English 1
This course will introduce students to the English language program at Dongseo University. The course will build on the high level of English proficiency the students have by focusing on English for specific purposes. Through directed practice, students will become familiar with more advanced language. Real world opportunities will be provided to give students the chance to practice the language they have learnt. These opportunities will include; job/university interviews, group work, expos, videos and presentations. Students are expected to take an active role in their studies through classroom participation. The course is designed for students with an IELTS level of 5.5 or above. Students will take full advantage of the wealth of reading materials available in the GSI office. Students will read two magazine articles and discuss the articles with their classmates. Throughout the semester the G.S.I. department will run various competitions, including cultural competitions and essay writing competitions. Students will be encouraged to enter these competitions and use their entries as assignments in this class.
Creative Thinking & Composition
This course focuses on writing as a process with emphasis on essay organization, sentence structure and style.It will guide students through the steps of the writing process to produce the well-organized, clearly developed essays that are essential to academic writing in English, Furthermore, extensive practice will be given to the students in order to assimilate writing in English. Furthermore, extensive practice will be given to the students in order to assimilate writing skills and write with accuracy.
D-MAP Motivation
The main purpose of this class is to guide the students as a team. This class will help the students understand better on the global era hence students can learn how to plan and prepare their future. Furthermore, students will be taught fundamental knowledge to be a global leader. To do this, this class pursues the teaching method to maximize the interaction between professor and students such as group discussion.
Business Administration Theory
As a basic level course for Business Administration, the purpose of the course is to help students acknowledge the free enterprise system, which serves as a foundation for capitalism, and corporate environments such as economy, politics, laws, resources and consumers. Furthermore, it aims to provide students with overall understanding on basic concept, purpose of modern business, which is operated under the said environment, and major functional fields of business administration.
Accounting Principle
As an introductory course to business accounting, the course allows students to learn a series of process, order and techniques required to complete the preparation of financial statements through the process of an accounting cycle, and students can obtain the perception of how to use each process so that they can acquire accounting mind and basic knowledge necessary for business management.
Culture Contents Introduction
Cultural content is an integrated discipline that combines humanities, natural sciences, and the arts. The Introduction of Cultural Contents basically consist of information that helps students to understand the individual and mixed areas of cultural contents. In essence, the Introduction of Cultural Contents not only finds theoretical value for qualitative improvement and marketability of basic principles of production, distribution and consumption stages so that various cultural contents can be widely shared and managed, it also deals with the practical contents. The first part of the Introduction to Cultural Contents focus on the conceptual understanding and background of cultural contents, and the latter part focuses on areas of various cultural exports and new areas of utilization combining culture and technology.
English 2
The course will focus on presentations. Through directed practice, students will become familiar with the more advanced language related to presentations. Students will learn how to engage their audience and deliver presentations that leave a lasting impression. Students will incorporate all four language skills in their presentations, students will use their reading, writing, listening and speaking abilities from researching of their topic through to the final presentation. Students will also reflect and critique their classmates presentations and offer constructive feedback. Students are expected to take an active role in their studies through classroom participation. Students will take full advantage of the wealth of reading materials available in the GSI office. Students will read two magazine articles and discuss the articles with their classmates. Throughout the semester the G.S.I. department will run various competitions, including cultural competitions and essay writing competitions. Students will be encouraged to enter these competitions and use their entries as assignments in this class.
Critical Thinking & Communication
This course focuses on writing as a process with emphasis on essay organization, sentence structure and style.It will guide students through the steps of the writing process to produce the well-organized, clearly developed essays that are essential to academic writing in English, Furthermore, extensive practice will be given to the students in order to assimilate writing in English. Furthermore, extensive practice will be given to the students in order to assimilate writing skills and write with accuracy
D-MAP Motivation 2
The main purpose of this class is to guide the students as a team. This class will help the students understand better on the global era hence students can learn how to plan and prepare their future. Furthermore, students will be taught fundamental knowledge to be a global leader. To do this, this class pursues the teaching method to maximize the interaction between professor and students such as group discussion.
Design and Creative Thinking
Through practices of design thinking founded upon the 'design mind' that includes uniqueness, creativeness, and usefulness, creative thinking will be nurtured. Moreover, creative design methodology, as well as theories on modeling, innovative design process, and problem-based learning (PBL) will be acquired through experiential learning, and these theories will be systemized through debate, group projects and activities. As a result, creativity and overall problem solving -Through various means, such as video clips and special lectures by experts, creativity will be developed. -Through assignments 1 and 2, innovative ideas will be visualized and constructed into real products.
Business Statistics
This course will train students to understand and learn a series of information processing and discuss various ways to help them make scientifically valid decisions when they need to make decisions on uncertain facts after graduation.
Economics
This course discusses economic dynamics generated during the process of goods and service production, exchange, distribution and consumption, by selectively using scarce resources. Also, as national economic issues, it examines political significance and solutions of commodity price, unemployment, international balance of payments, exchange rates and so on.
Contents Marketing
In this course, students will learn the core strategies content marketers use to acquire and retain profitable customers. Specifically, students will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build a professional brand through content marketing. students will also learn how to put the ideas into action and build their own personal brand through content marketing.
Human Resource Management
Human resource management, which is to acquire and utilize new organization and talents suitable for establishing and carrying out business strategy, is a growing topic in the recent business administration. The course will provide various techniques to manage HR, including planning, recruitment, training and career development, rewarding and managing payment, and leadership training.
Asian Politics and Economy
This course aims to introduce students to political and economic features of Asia. It will provide a comprehensive view on the changes and characteristics such as political structure, economic system, civil society, culture, and international relations. It will help students to understand the politics and economy of Asia.
Operation and Production Management
Operation and Production Management is an area of management refer to controlling the process of production and concerned with converting materials and labor into goods and services. Operations and Production is one of the major functions in an organization along with designing (or redesigning) manufacturing processes, production plan, inventory management and others to reflect marketing, finance and human resources.
Understanding of Asian Cultural Contents Market
This course aims to provide the students with theoretical and practical knowledge about the Asian cultural contents market. In other words, it will learn the business, policy and cultural aspects of the cultural contents industry focusing on the Asian region. In addition, it will seek the development of cultural contents through the utilization of unique cultural resources in Asia, and promote practical understanding of Asia market development that can generate substantial profits.
Asia Accounting & Taxes
Today, accounting becomes the language of business or companies because it was developed to serve the core needs of internal management to improve decision support objectives, internal business processes, resource application, customer value, and capacity utilization needed to achieve corporate goals in an optimal manner including. Another term often used for management accounting principles and tax for these purposes is managerial costing principles of China, Japan and Vietnam.
Database
The course will provide basic concepts to design and manage database, and students will learn design format, language and system configuration of the data base. Also the course will lecture on how to store and manage designed database in the management system.
Investment Analysis
The course will offer students with knowledge required to understand various investment approaches and theories regarding how to analyze and assess investment results and risk. Through simulated investment which is similar to real conditions, students can sharpen investing skills.
Management Strategy
Strategic thinking is a crucial element in modern business management environment. Any company that does not make a strategic decision will be either weeded out of market or falling behind in the competition, leading the company to be in danger in the end. Strategies stemming from Military Science began to be applied in business as they encounter issues caused by oversized business and needs for efficient management of organization. It is necessary for companies to predict market change and prepare plans from the long-term perspective. While companies set their frameworks for management strategies, the management strategy has become the significant element of modern business management.
Brand Management
Brand value is an essential element in winning competitive edge and the industry is rapidly growing with companies recognizing the importance of brand value. Therefore it is important for students to obtain correct understanding about the brand. This class will examine the brand with special emphasis on strategic importance of brand, and how to build brand assets and use them.
Chapel & Public Service
Chapel
Dongseo University supervises the Chapel to understand the truth of Christianity to realize the founding ideology “Realization of Christianity spirit” and to enrich our psychological and spiritual life. Student chapel on the contrary to chapel service, is during school hours, not on the weekend, with believers and nonbelievers together to learn the value of Christianity to recognize their own belief and change their personality to develop the leadership for society, country, and the world. Main programs are worship, prayer, and creating messages with various types of cultural genre. Freshman, Sophomore, Junior shall take the chapel class as a mandatory class, the measure of the grade for a freshman, and a sophomore is “P”(pass), for a junior it is 1(credit). The venue is an auditorium in Industry & Academy cooperation hall. The grade will be calculated by attitude and attendance and students shall sit on their own seat to get an attendance. A student will get a “P” or “1” credit when they are absent from the chapel less than 3 times, however, when the student is absent from the class more than 4 times, they will get an “F” credit.
Public Service
Through the activities on campus globalization (or) local public service, students can share and understand many different cultures. Furthermore, students can grow their ability as global leader and be inspired the pride as Dongseo students.
English3
The course will focus on debates. Through directed practice, students will become familiar with the more advanced language related to debates. Students will understand different forms of oral communication, techniques of argumentation, effective listening and analysis of audience. Students will incorporate all four language skills in their debates, students will incorporate their reading, writing, listening and speaking abilities from the research of their topic through to the final presentation. Students will also reflect and critique their classmates debating points and offer constructive feedback. Students are expected to take an active role in their studies through classroom participation. Students will take full advantage of the wealth of reading materials available in the GSI office. Students will read two magazine articles and discuss the articles with their classmates. Throughout the semester the G.S.I. department will run various competitions, including cultural competitions and essay writing competitions. Students will be encouraged to enter these competitions and use their entries as assignments in this class.
English4
The course will focus on Academic English. Through directed practice, students will become familiar with the more advanced language related to academia. The course will provide practical communicative experience by stimulating real life situations for the students to use English. Students will take part in activities that will improve their English and allow them to communicate in English at an academic level. Each of these activities will develop a section of their English ability. Students will incorporate all four language skills in their work. Students will also reflect and critique their classmates English and offer constructive feedback. Students are expected to take an active role in their studies through classroom participation. Students will take full advantage of the wealth of reading materials available in the GSI office. Students will read two magazine articles and discuss the article with their classmates. Throughout the semester the G.S.I. department will run various competitions, including cultural competitions and essay writing competitions. Students will be encouraged to enter these competitions and use their entries as assignments in this class.
Financial Management
Financial management introduces overall technique and theory which is concerned with assessment and making decision on corporate investment, such as entering new businesses, increasing production line, financing for the business expansion, or deciding right timing. In particular, assessing and analyzing the risk of the enterprises due to the result of investment plan is also an important part of financial management.
Management Information Systems
The course will lecture on information system that provides information necessary to corporate management. It discusses various types of the information systems, their functions, use, structure and information technology required for building IT system. It also covers how to integrate various IT systems and how they can be used.
Field Studies
This course aims to develop students’ professional skills in related area. There are two options to get Pass on this course – either by taking internship (with required number of hours) in a company or organization related to a student’s major or by doing special study or lab research throughout the semester. In first case, internship should be taken before registering for the Field Studies course (i.e., in summer or winter vacation) and then appropriate reports and documents should be presented in the following semester. Otherwise students will have to participate in professor’s lab work (take a part in some project) or do another assignment or study which will enhance their professional skills in related major.
Talent & Career Development
The main purpose of this class is to guide the students as a team. This class will help the students understand better on the global era hence students can learn how to plan and prepare their future. Furthermore, students will be taught fundamental knowledge to be a global leader. To do this, this class pursues the teaching method to maximize the interaction between professor and students such as group discussion.
Investment Analysis
The course will offer students with knowledge required to understand various investment approaches and theories regarding how to analyze and assess investment results and risk. Through simulated investment which is similar to real conditions, students can sharpen investing skills.
Marketing Research
This is an introductory course to basic concepts of collecting information of market and consumers, which is the foundation of marketing activities, managing, analyzing and interpreting the information. It will cover from diagnosis of marketing problems, preparing surveys, sampling and due diligence, data analysis and interpretation, and preparing a report in the end.
Consumer Behavior
The course provides basic knowledge to help students understand consumer behaviors, which is the foundation when establishing marketing strategies. It attempts to examine the decision-making processes of consumers, information processing process, and psychological and socio-cultural factors affecting the consumer behaviors.
Marketing Communication
The course discusses how to effectively introduce new products (including service, idea, person, organization etc.) or promote sales of the products using information transmission medium not human communication.
Financial Statement Analysis
Using real financial statements prepared by existing corporations, students can learn how to analyze financial statements and discuss how the statements can be used. The course will provide students with opportunity to improve ability to analyze financial condition of the company which is required for CEOs by learning how to calculate major financial ratios that are necessary in making decision process, assessment method of other corporate values, and relationship between default deposit and credit rating.
New Product Development
This course will provide students holistic view of the new product development arena and will help them gain specific knowledge in how to select, plan, monitor and control a new product development project, using the proper tools and techniques. After this course, students will have a clear view and understanding of the New Product Development (NPD) arena, be able to select the right product configuration based on value (Voice of the customer), cost, time to market and risks, be able to develop a feasible plan for own product, and be able to execute a business plan in an uncertain dynamic environment using the right tools and techniques.
Business Ethics
This course is about ethical issues in business and for the students to the development of a moral frame of reference and an awareness of social responsibility in management practices and business activities. The main aims of this course are to expose students to debates about a range of ethical issues and to enhance students' critical reasoning skills. This is accomplished by discussions and dialogues about a variety of topics related to moral and ethical issues in the business world. After completing this course, students will be able to: define business ethics, identify and discuss the consequences of unethical business practices, describe the reasoning for analyzing ethical dilemmas, describe different ethical views from a cultural perspective, explain corporate social responsibility and discuss social and ethical threats emerging from rapidly emerging technological change.
Service Marketing
This course is an introduction to service marketing. This course is designed to prepare students who are pursuing marketing careers in the services or goods industries and students desiring to understand the important concepts of services marketing and how they can be used to create competitive advantage for businesses.