International College

The main goal of this course is introducing to student’s database concept, database management principles and developing ability to design ERD diagrams that illustrate business process and system. Students should study theoretical background about databases and their relation to business processes and entire company system to make proper ERD diagrams. Students also should practice in developing databases and operating them.

The course is to provide a comprehensive look at digital marketing through theories and cases. This course is to develop an understanding of the role of digital advertising and promotion and managing effective digital marketing communications within the context of balance of theoretical and practical perspective through the integration of various concepts/theories and practical applications.

The course offers students with knowledge required to understand various investment approaches and theories regarding how to analyze and assess investment results and risk. Through simulated investment which is similar to real conditions, students can sharpen investing skills.

Marketing research is the systematic process of planning. collection and analysis of data to improve marketing decisions within an organization. This course provides student with an overview of marketing research process and methods. The main objective is to acquaint you with the skills and techniques required to conduct solid marketing research. Based on the knowledge acquired in marketing research. students form a team to find out the real problems facing the company for each team. And, through the marketing research plan, team members work together to find a solution to the problem.

Management Information Systems (MIS) is a discipline within business education that connects the gap between computer science and well-known business disciplines such as marketing, management, and finance. The goal of this class is to familiarize students with the technologies, people, and processes that manage the information and communication resources of an organization. Students will become familiar with using various programs and processes to make them more valuable members of workplace environments. This course will delve into the future of technology in the workplace. In addition, this course will cover issues of privacy and ethics as it relates to information systems in today’s world. Lastly, this course will help students realize the emerging trends in the technology space.

An aspiring manager, the students need to recognize the need of accounting principles, procedures and the financial statements in decision-making process of companies. This course deals with the discussion, appreciation and application of accounting principles for the recognition, measurement, presentation and disclosures of assets in the financial statements. These assets include current assets; property, plant and equipment; intangible assets; investment in equity and debts securities; investment property; other non-current financial assets; non-current assets held for sale and biological assets.

The course emphasizes the value and process of strategic management. In addition to familiarizing students with new subject matter, students are expected to integrate and apply their prior learning to strategic decision making in organizations. Students will explore how successful businesses use the strategic management process to achieve competitive advantages and above average returns systematically and consistently. After this course, students will be able to understand strategic management process, how to achieve competitive advantages, and integrate and apply their learning to strategic decision making.

This course aims to provide students a more comprehensive view regarding final consumer. It teaches to look deeper into consumers’ world by focusing on the psychological, sociological and culture aspects of consumption. Consumer decision-making is often complex and far from rational. This course focuses on understanding and predicting consumer behavior by integrating theories from psychology, sociology, anthropology and economics. Topics include the importance of consumer behavior and research; internal influences such as motivation and involvement, personality, self-image, life-style, perception, learning, attitude formation and change, and communication; external influences such as culture, subculture, social class, reference groups and family, and the diffusion of innovations; and consumer decision making.

The course focuses on the finance function and its relationship to other decision-making areas of the firm, the study of the theory and techniques in acquisition and allocation of Financial resources an internal management perspective. This course introduces students to the basic concepts and applications of modern financial theories. In particular, the course will illustrate how venture company can increase the value of the firm by obtaining capital in competitive financial markets in order to finance its investment activities. The course will present Financial Statements analysis, Time-Value of money, valuation of various classes of Financial Securities, Capital Budgeting decisions, Risk-Reward relationship, and cost of Capital.

Every day, more than 3 billion people around the world go to work. In a lifetime, the average person will spend at least 90,000 hours working. Employees are every company’s greatest asset. Employees need to be healthy and secure in order to be motivated, engaged, and productive at work. Human Resource management is a central function of any organization. HR management can be defined as the effective use of human capital in an organization through the management of people-related activities. It involves employment planning, recruiting and selecting employees, training and compensating them, and evaluating their performance. It also significantly influences the corporate culture and norms. The general purpose of this course is to familiarize students with the basic principles and techniques of human resource management. A section of this course will be dedicated to workplace/corporate wellness programs because businesses are beginning to prioritize wellness for the resilience and benefits it brings. The course takes a practical view that integrates the contributions of the behavioral sciences with the technical aspects of implementing the HR function in the ‘real world.’

This class teaches a human-centered design approach to creative problem‐solving and business innovation. The process used in this course moves from (1) INSPIRATION to (2) IDEATION to (3) IMPLEMENTATION. For each of these phases, the students will be introduced to a set of representative methods. By learning and applying these methods, students will approach and handle complex problems more effectively. This course develops students' skills to conceive, organize, and implement successful projects based on designedly thinking. A special focus is set on the third phase of IMPLEMENTATION. This phase guides students in developing an idea into a viable Business Model. The learning process involves the formulation of a Value Proposition, Business Impact Analysis, Business Model Canvas, and Business Pitch Deck. These methods will facilitate students in creating and implementing their Business Plan. Additionally, students will learn how to collaborate in a team and communicate results with persuasive presentations.

This course provides foundation for understanding of managing and cooperating of people, resources, facilities and strategies in order to achieve competitive advantage when it comes to the goals and objectives of the business on a global scale. After this course, students will understand international management tools and techniques, be able to relate understanding of global economic, political, and cultural environment, have knowledge and skills necessary for business administration in practical academic discipline in modern society, and have knowledge and idea to survive in a rapidly changing business environment.

This course is designed to introduce students the fundamental concepts of Accounting system and show them how accounting data is captured, processed, and communicated by the use of computerized information systems.

The objective of this class is to provide you with a framework for analyzing a firm’s past performance, estimating its future performance, and valuing its equity. The course integrates key concepts from accounting, finance, economics, and business strategy and applies them to financial decision-making. The course focuses on teaching you to interpret numbers in the financial statements. You should leave the course with the ability to generate reasonably accurate (or at least logically consistent) forecasts of a firm's future financial performance, including revenues, earnings, asset balances and free cash flows.

Brands are among the most valuable assets of a company. This course provides students with insights into how profitable brand strategies can be created and the implications for brand management professionals. A strong brand can have a significant impact on consumer purchasing decisions by communicating the value of and providing differentiation for products and services. The class blends marketing theory and practice to provide perspective on corporate marketing, the brand management function, and personal branding. At the end of the semester, students will have a deep understanding of corporate as well as personal branding strategies. Personal branding strategies can be directly applied to their lives through in-class resumes and job interview training.

This course is designed to understanding why Enterprise Resource Planning (ERP) and Business Information Systems (BIS) are required and inevitable for business. Students will practice ERP system (HR) and draw architecture of business using ERP/BIS.