Curriculum

Coursework

Master

PhD

Major Required

Major Electives

Total

Major Required

Major Electives

Total

P

24

24

P

36

36

 

 

Curriculum

The Curriculum is organized under the following academic areas: Marketing, Human Resources Management, and Global Entrepreneurship.

Category

Course Name

Credit

General

Thesis Research

P

Research Methodology

3

Management Strategy Research

3

Human Resource Management Research

3

Corporate Social Responsibility

3

Information Technology and Business Innovation

3

Marketing

Consumer Decision Making

3

Consumer Behavior Research

3

Unified Marketing Communication

3

Branding Strategy

3

Human Resources

Management

Human Resource Development

3

 Organizational Management

3

Organizational diagnosis and performance evaluation

3

Corporate Social Responsibility

3

International Business Negotiation

3

Global

Entrepreneurship

Strategic Operations Management

3

New Product Development

3

Entrepreneurship

3

International Business Management

3

Total

54

※ Flexible for academic valuables such as demand and number of students